Effective date: 17 October 2026
This notice explains what information LiveScores24x7 (livescores24x7.com) handles when you use the site, why, and what control you have. We collect as little as we can: you don’t need an account to use any part of LiveScores24x7.
At a glance
| What | Where it’s kept | Why |
|---|---|---|
| Teams and leagues you follow | Your own browser (local storage) | To show your favourites first and build your My favorites page |
| Notification subscription (if you switch alerts on) | Our server | To send kick-off, goal, card and full-time alerts for teams you follow |
| Anonymous usage statistics | Our analytics provider | To understand which pages are useful and fix what isn’t |
| Technical logs (IP address, browser, page requested) | Our server and security provider | To keep the site running and block abusive traffic |
| Messages you send us | Our mailbox | To reply to you |
1. Favourites
When you tap Follow on a team or league, the choice is saved in your browser’s local storage on your device. It is not linked to your name or email, and it isn’t sent to us unless you also turn on notifications. Clearing your browser data removes it.
2. Browser notifications
Alerts are optional and only start after you click to allow them and your browser asks for permission. When you agree, your browser gives us a subscription token (a technical address that lets us deliver messages to that browser), your time zone, and the list of teams you follow. We use this only to send match alerts and match reminders.
We don’t use notifications for advertising. You can switch them off at any time with the bell on the site or in your browser’s site settings; the subscription is deleted from our server when it’s cancelled or when the browser tells us it is no longer valid.
3. Analytics
We use Google Analytics, loaded through Google Tag Manager, to measure visits in aggregate — for example how many people opened a league page or which calculators are used most. Google may set cookies to tell repeat visits apart. We don’t use this information to identify you personally. You can opt out with your browser’s privacy settings or Google’s opt-out add-on.
4. Server and security logs
Like every website, our servers record technical details of each request: IP address, time, page requested, browser type and referring page. Our network and security provider (Cloudflare) processes the same details to protect the site against attacks and automated scraping. Logs are kept for a short period and then deleted automatically.
5. Cookies
LiveScores24x7 itself only uses what’s needed for the site to work, such as remembering settings and caching pages so they load quickly. Analytics cookies are described in section 3. If you visit a bookmaker through a link on our site, that bookmaker may set its own cookies to record the referral; those are covered by the bookmaker’s own privacy policy.
6. Who we share information with
We don’t sell personal information. We only share it with the service providers that run the site for us — hosting, network security, analytics and email — and only as far as they need to provide that service. We may also disclose information if the law requires it.
7. Links to other sites
Pages may link to bookmakers, competition websites and support organisations. Once you leave LiveScores24x7, their privacy policies apply, not this one.
8. Children
LiveScores24x7 isn’t aimed at children, and betting-related content is for adults only. We don’t knowingly collect information from anyone under 16.
9. Your choices and rights
- Remove favourites by unfollowing or clearing your browser storage.
- Stop notifications at any time from the bell icon or your browser settings.
- Block analytics cookies in your browser.
- Depending on where you live (for example under the GDPR or UK GDPR), you can ask us for access to, correction of, or deletion of personal information we hold about you, or object to how we use it. Email us and we’ll respond within one month.
10. Changes
If the way we handle information changes, we’ll update this page and the effective date above.
11. Contact
Privacy questions or requests: [email protected].

